Giambattista Valli is an Italian designer who is defining the future of ready-to-wear and haute couture with a contemporary vision of the past. Even if some of the references that inspire Giambattista Valli are dramatic and nostalgic, the designer remains faithful to the message that is shown inside each centimetre of his clothing designs: enthusiasm, passion and joy. These three elements summarise his 2014/2015 Fall Haute Couture Collection inspired by the Alhambra gardens and enforce a culture of positive sentiment. Based on the analysis of this collection and referring to Washington Irving’s book, Tales of Alhambra and also the work of Roberto Capucci, the article “Giambattista Valli’s Tales of the Alhambra: The Freedom of Artistic Creativity through the Construction of Positive Sentiment” aims to present a relationship between fashion creativity and the expression of positive sentiment as vital elements of human development.

Illustration: Giambattista Valli’s Tales of the Alhambra II by Catarina Pinto and Lígia Carvalho Abreu